The publication reports on achievements and outreach of the eco-innovative measures which were implemented in the 11 pilot cities and regions over the last year.
The publication comes after the testing phase of the waste prevention and management strategies identified in the 11 pilot cities and regions, according to Participatory process through the Communities of Practice and engaging local stakeholders in the waste management strategies implementation. It provides the first assessment and evaluation of these measures, enabling third parties – cities and regions interested in implementing and replicating similar activities to understand what processes and procedures did URBAN-WASTE project use and adopt and adapt them to their local realities.
The implementation of the different measures was carried out by the cities according to the operative plan agreed with the stakeholders signing the Public Private Partnerships through the following steps:
- setting up – involvement of the actors, identification of roles and responsabilities, designing and realizing communication materials, purchasing the equipment needed;
- start up phase (when needed) – testing the implementation of the measure for a brief period (1-2 months) involving a small sample of stakeholders/facilities;
- implementation – distribution of communication materials and organization of events involving tourists, logistic management and support to the tourist facilities setting up training and help-desk activities, etc. ;
- reporting – report the results reached in terms of facilities and tourist involved, communication materials distributed, n. of actions done, waste produced, etc. etc. using a selected list of key indicators collected using a common monitoring tools specifically developed for each of the measures selected by the cities.
The measures implementing these strategies have been developed, on average, for 4-6 months, starting in May-June and ending in October-November 2018. All the pilot cities implemented from 3 to 5 measures and promoted and tested the WasteApp, developed specifically for the project’s needs, for all the implementation phase, as an important tool of the overall communication campaign enhanced at the local level to promote the URBAN-WASTE measures.
These measures covered various topics such as prevention, reuse, and waste collection, sorting and recycling. Measures mostly related to communication and training activities have been chosen by the majority of pilot areas, such as translation of waste sorting instructions in different languages for national and foreign tourists, awareness campaign on marine litter, recycling advisors for tourist establishments and information on waste sorting for cruise ships. The other category of measures which has been mostly selected was related to the management of organic and plastic waste which included food prevention at buffets and restaurants, reduction of the use of plastic bottles through the promotion of the tap water consumption and substitution of disposable products and waste sorting in hotels.
Thanks to the monitoring activities carried out before and after the implementation phase for most of the measures it has been possible to make first assessments (also on qualitative base when quantitative data were not available) of the reached results, taking into account the gender issue too. In some cases the developed IT tools (Food Tracking Device and WasteApp) have been useful to collect more detailed data.
This publication, just like all the others is available in the library section.